1. Specialization Circles
For Role-Specific Knowledge and Expertise Development (Retail & CPG)
Specialization Circles bring together Retail & CPG professionals with similar roles to develop role-specific skills, gain actionable insights, and share best practices. Members can participate in multiple Specialization Circles to broaden their expertise across various focus areas, while building a strong, supportive peer network within their field.

2. Theme Circles
For Cross-Functional Collaboration on Industry-Wide Challenges (Retail & CPG)
Theme Circles bring together members from diverse roles to address large-scale, strategic challenges impacting the industry. By tackling themes like sustainability, innovation, and consumer welfare, these circles foster collaboration on key issues that drive long-term industry transformation.

3. Activity Circles
For Direct Engagement and Leadership Roles (Retail & CPG)
Activity Circles offer hands-on opportunities for Retail & CPG members to actively participate in club initiatives, advisory roles, and events. Ideal for members who want to influence the club’s direction, Activity Circles let participants contribute directly through speaking engagements, advisory committees, and other leadership roles.

4. Solution Provider Circles
Dedicated to Solution-Focused Collaboration (Solution Providers)
Solution Provider Circles are designed for Solution Providers who offer products, tools, and services tailored for the Retail & CPG industries. In these circles, Solution Providers collaborate around industry needs, share insights, and forge partnerships that drive innovation and progress within the sector.

Strategy and Market Orientation

• Strategic Planning & Business Development: Advancing growth strategies and competitive positioning.
• Global Expansion & Market Entry: Developing market-entry strategies and regional insights.
• Trade Marketing & Partnerships: Building and optimizing marketing and partnership strategies.
• Innovative Retail Formats: Developing new retail experiences, from pop-ups to virtual stores.

Financial and Compliance Management

• Finance & Investment: Crafting financial strategies and identifying key investment opportunities.
• Legal & Compliance: Ensuring regulatory compliance and managing legal risks.
• Data Management & Security: Protecting data integrity and upholding privacy standards.

Technology and Digital Innovation

• IT & Digital Innovation: Leading digital transformation and technological advancements.
• Retail Technology: Implementing technologies tailored to the retail industry.
• Omnichannel Integration: Integrating customer experiences across multiple retail channels.
• Digital Communication & Engagement: Improving digital marketing, social media, and customer engagement strategies.
• Artificial Intelligence and Machine Learning: Utilizing AI and ML to enhance retail operations.

Ecommerce

• Marketplace: Maximizing marketplace value for sellers and buyers.
• eCommerce Strategies: Enhancing eCommerce operations, sales, and logistics.

Supply Chain and Logistics

• Supply Chain & Logistics: Streamlining supply chain processes for reliability and efficiency.
• QCommerce: Focusing on rapid delivery and logistics innovations for quick commerce solutions.

Product and Category Management

• Category & Merchandise Management: Optimizing product assortments and inventory.
• Private Label & Brand Strategy: Expanding and managing private label brands.
• Food Retail & Purchasing: Enhancing sourcing and supply chain management for perishables.

Customer Engagement and Insights

• Customer Experience & Loyalty: Strengthening customer loyalty and enhancing experiences.
• Consumer Insights & Analytics: Leveraging data analytics for insights into consumer behavior.

ESG & Sustainability
Focused on Environment, Social Responsibility, and Governance
Members collaborate on sustainability and governance practices that align with evolving industry standards. Subgroups within this circle address areas such as emissions reduction, sustainable product innovation, and health and safety standards.

Diversity and Inclusion
Focused on Fostering an Inclusive and Diverse Industry
This circle advances initiatives to enhance diversity, equity, and inclusion within the Retail & CPG sector, working on projects that promote inclusive practices and leadership diversity.

Human Resources Development
Focused on Talent, Leadership, and Workforce Development
HR leaders collaborate on recruitment strategies, workforce engagement, and leadership development initiatives that respond to the industry’s changing talent landscape.

Innovation and Digital Transformation
Focused on Future-Proofing the Industry Through Innovation
Members work together to drive technology adoption and digital innovation, exploring new solutions, from AI to omnichannel integration, to keep the industry competitive and consumer-centered.

Consumer Welfare and Experience
Focused on Enhancing Consumer Experiences and Ensuring Consumer-Centric Practices
This circle places consumer well-being at the forefront, fostering transparent practices, loyalty programs, and ethical marketing to improve the overall consumer journey.

Current Activity Circles Include:

• Advisory Committees for Summits, Congresses, and Forums
• Speakers & Panelists for major events
• Chairpersons for round table discussions in the Dinner2Connect initiative
• Jury Members for jury-led awards, such as the ECU Sustainability Awards
• Think Tank Members for addressing common industry challenges
• Retail & CPG Contributors for Solution Provider Meetings

Solutions Providers Hub

At the heart of these efforts is the Solution Providers Hub, an initiative designed to connect innovators with industry leaders, providing unparalleled opportunities to showcase transformative solutions. By breaking down silos and encouraging the open exchange of ideas and best practices, these circles not only respond to industry needs but also empower providers to co-create the future of retail and consumer goods.

Through the Solution Providers Hub and the Club of 369, members unite to ensure Europe controls its destiny by driving progress and embracing the power of community to grow, innovate, and lead.